Case Study
Fully Automated Competitor Monitoring in E-Commerce with Jsonify
E-Commerce Platform
https://www.jsonify.com
How an E-Commerce Retailer Accelerated Competitive Monitoring with Jsonify
Satwik G
February 17, 2025
Highlights
Automated real-time competitor price monitoring for e-commerce
Instant alerts on competitor pricing changes
Seamless integration with internal pricing dashboards
Key Results
2500%
Increase in Tracked Competitors
90%
Increase in Data Accuracy
40%
Reduction in Time Spent
"With AI-powered monitoring, we could dynamically adjust prices and maximize margins. This used to be only a dream until Jsonify showed up! " – E-Commerce Consultant
This case study is an illustrative example based on industry best practices and common use cases. It demonstrates how an e-commerce retailer might use Jsonify to optimize pricing strategies through automation.
Introduction
A growing e-commerce retailer operating across multiple online marketplaces sought a scalable solution to automate competitor price monitoring and enhance real-time pricing strategies. Maintaining competitive pricing required constant tracking of rival store prices, but manual monitoring methods were inefficient and costly. This illustrative case study explores how Jsonify’s AI-powered data automation platform could optimize this process, reducing operational costs and improving decision-making.
Challenges
Before implementing an automated solution, the e-commerce retailer faced key challenges:
Manual Competitor Price Tracking: Employees had to manually check and record competitor prices across multiple online platforms, consuming significant time and resources.
Slow Response to Market Changes: By the time competitor prices were gathered, promotions or discounts had often changed, making adjustments ineffective.
Limited Competitive Insights: The retailer could only monitor a handful of competitors at a time due to resource constraints.
Inconsistent Data Accuracy: Variations in how data was recorded led to discrepancies, impacting pricing decisions.
"Tracking online prices manually was exhausting and inefficient. By the time we reacted, competitors had already made new changes." – Pricing Manager
Objectives
To modernize and streamline its competitor price tracking, the e-commerce retailer aimed to:
Automate data collection from competitor online stores and marketplaces.
Improve response time by receiving real-time price updates.
Expand coverage by tracking more competitors and product categories.
Reduce operational costs by eliminating the need for manual tracking.
Solution
Jsonify provided an automated solution that could enable the e-commerce retailer to:
Scrape competitor prices in real time from various online platforms, including direct websites and marketplaces.
Integrate pricing data into internal dashboards, allowing for instant analysis and adjustments.
Set up automated alerts when competitors change pricing, ensuring timely responses.
Eliminate manual intervention, ensuring faster, more accurate competitor monitoring.
"Jsonify’s automation has the potential to transform how e-commerce retailers track competitor pricing and optimize their strategies." – AI Automation Expert
Results
If implemented, Jsonify’s automation could provide measurable improvements:
✅ 40% reduction in time spent on price tracking, freeing up resources for strategy and growth.
✅ Instant competitor price updates, enabling faster reactions to pricing shifts.
✅ Expanded competitor tracking, covering multiple e-commerce marketplaces simultaneously.
✅ Greater pricing accuracy, reducing data inconsistencies caused by manual entry.
"Automated price tracking allows e-commerce businesses to react faster and stay competitive in a rapidly changing market." – Industry Analyst
Unexpected Benefits
Beyond competitive price tracking, Jsonify could also enhance:
Promotional Strategy Adjustments: AI-driven insights could help optimize discounts and flash sales.
Stock Level Optimization: Tracking competitor availability could inform smarter inventory decisions.
Market Trend Analysis: Jsonify could scrape product trends and customer sentiment data from e-commerce sites.
"Retailers that integrate AI-driven automation gain better insights, reduce costs, and stay competitive." – Retail Technology Consultant
Conclusion
This illustrative example highlights how an e-commerce retailer could leverage Jsonify to automate price tracking, improve efficiency, and enhance competitiveness. By adopting AI-driven automation, online retailers can reduce costs, minimize manual processes, and make real-time pricing decisions with confidence.
To learn how Jsonify can help your business streamline operations and achieve similar results, visit jsonify.com.