Technology
Track competitor innovation and tech adoption.
Gain insights on tech adoption, partnerships, and communication strategies — effortlessly automated for strategic advantage
SOURCES
What technology sources do we read?
We monitor a diverse range of sources to provide comprehensive insights into emerging technology adoption and innovation partnerships. Key publications include Gartner, Forrester, IDC, CB Insights, and TechCrunch. Each source delivers structured data on critical aspects such as investment stages, partnerships, and public communications, ensuring you stay informed about the latest trends in the tech landscape.
100x faster
than manual data collection
DATASET
What technology data does it find?
Our dataset includes essential columns like Source, Headline, Company, Topic, Investment, Stage, Partnerships, Public Communication, and Published Date. This structured data allows for in-depth analysis of emerging technologies and their adoption across various sectors, providing you with a clear view of the current market dynamics.
90%
faster than manual audits.
ANALYTICS
Understanding the technology dataset
The dashboard features 12 insightful widgets designed to visualize and analyze the data effectively. Key widgets include the Total Innovations Monitored metric, Emerging Tech Adoption Trends line chart, and the Top Competitors by Innovation Investment bar chart. These tools provide a detailed overview of innovation trends, partnership activities, and competitor strategies in the tech industry.
20+
ANALYTICS AND REPORTING TOOLS INCLUDED
NOTIFICATIONS
When do we get technology alerts?
Stay updated with our enabled alert rule that notifies you about significant changes in technology adoption and innovation partnerships. You can receive alerts via Email, ensuring you never miss critical updates that could impact your strategic decisions.
95%
REDUCED MANUAL CHECKS
INTEGRATIONS
Where does technology data go?
Our product seamlessly integrates with major platforms like API, Snowflake, and Salesforce, allowing you to easily incorporate the monitored data into your existing workflows. With these integrations, you can enhance your data analysis capabilities and streamline your innovation tracking processes.
100+
SERVICES TO CONNECT
INITIAL DEPLOYMENT
Limited-scope pilot
You can get started with free test data instantly!
Exact pilot scope and pricing depends on the geographic ranges and data breadth.
Most teams land around €3,000/month for these scoped deployments.
"Jsonify has saved us thousands of hours of manual data collection. The core AI data platform is powerful and versatile, automating nearly every process we need."
Cole Gottdank
Co-Founder, Helicone, YC W23
FAQ
Is Jsonify just a web scraping tool?
No. Jsonify is a market intelligence platform that collects publicly available web data and then processes, normalizes, and analyzes it to produce structured insights. While Jsonify uses automated agents to access public webpages and documents, the core value of the platform lies in what happens after collection: extracting structured product and price data, matching it to real SKUs, tracking changes over time, and delivering analytics through dashboards, exports, and APIs. Jsonify does not simply retrieve raw webpages. It transforms publicly accessible information into actionable intelligence for business use, under customer-defined instructions and compliance controls.
What kind of data can Jsonify collect?
Jsonify collects publicly available product and market data from the web, such as product listings, prices, availability signals, menus, catalogs, and related commercial information. This includes data from retailers, ecommerce sites, marketplaces, venues, and other public sources relevant to market visibility and competitive analysis.
How does Jsonify turn raw web data into something usable?
After collecting data, Jsonify extracts structured information, normalizes inconsistent naming, and matches it to real products or SKUs. The platform then aggregates and analyzes this data over time, making it usable through dashboards, charts, exports, or APIs — rather than leaving you with raw pages or unstructured text.
What makes Jsonify different from basic scraping or monitoring tools?
Most tools either collect raw data or monitor individual pages. Jsonify goes further by operating at scale across many sources, handling messy real-world data, matching it to product catalogs, and delivering analytics that answer business questions like coverage, pricing, and competitive presence — not just “what changed on a page.”
What kinds of use cases does Jsonify support?
Jsonify is used for market visibility and competitive intelligence use cases such as tracking product presence, pricing, and availability across markets; monitoring launches and distribution gaps; benchmarking competitors; and understanding how products are represented across channels and geographies.
How do teams actually use the outputs?
Teams use Jsonify through interactive dashboards in Jsonify Studio, scheduled exports (CSV or Excel), or APIs that feed internal BI tools and workflows. This allows insights to be shared across trade marketing, sales, category management, ecommerce, and analytics teams.
How quickly can Jsonify be set up?
Jsonify does not rely on rigid templates or manual page configuration. Once target sources and products are defined, data collection and analysis can begin quickly, with initial results often available in days rather than months. Coverage and update frequency can then be expanded over time.
USECASES
