Financial Services
Continuous insights on FinTech marketing trends.
Gain insights on marketing tech trends and competitor innovations — automated analysis for strategic decision-making
What FinTech sources do we read?
Our monitoring solution aggregates structured data from 12 key sources, including Finextra, Forbes, TechCrunch, eMarketer, and BankingTech. These platforms provide insights into emerging marketing technology stack changes, competitive digital campaign features, and customer experience innovations. By tracking articles related to ProductFeature, Vendor, and CampaignType, we ensure that you stay informed about the latest trends and developments in the FinTech landscape.
100x faster
than manual data collection
What FinTech data does it find?
The normalized dataset includes crucial columns such as id, Source, ArticleTitle, ProductFeature, Vendor, Pricing, CampaignType, Status, EstimatedImpact, and LastUpdated. This structured data allows for comprehensive analysis of the marketing technology ecosystem, enabling you to identify impactful innovations and competitive strategies effectively.
90%
faster than manual audits.
Understanding the FinTech dataset
Our dashboard features 12 insightful widgets designed to visualize the data effectively. Key elements include the 'Total Articles Analyzed' metric, the 'Emerging Marketing Tech Trends Over Time' line chart, and the 'Top 5 Competitor Campaign Features' bar chart. These analytical tools empower you to make data-driven decisions and identify trends in customer experience innovations and marketing technology advancements.
20+
ANALYTICS AND REPORTING TOOLS INCLUDED
When do we get FinTech alerts?
You can set up alerts to receive notifications about critical updates in the marketing technology space. With one enabled alert rule, you will be informed whenever significant changes occur in the competitive landscape or customer experience innovations. Stay ahead of the curve with timely insights delivered directly to you.
95%
REDUCED MANUAL CHECKS
Where does FinTech data go?
Our monitoring solution seamlessly integrates with multiple platforms, including API, Email, and Power BI. This allows you to easily incorporate the structured data into your existing workflows and reporting systems. With these integrations, you can enhance your strategic decision-making processes and ensure that your team has access to the latest insights.
100+
SERVICES TO CONNECT
INITIAL DEPLOYMENT
Limited-scope pilot
You can get started with free test data instantly!
Exact pilot scope and pricing depends on the geographic ranges and data breadth.
Most teams land around €3,000/month for these scoped deployments.
FAQ
USECASES
