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NEW: Jsonify Radar is transforming competitive intelligence at Bacardi!
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Retail

DIY Competitor Data Feed

Gain instant insights into competitive pricing and promotions in home improvement — automated analysis that outpaces manual tracking

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SOURCES

What DIY sources do we read?

Our DIY Competitor Data Feed monitors key pricing and promotional strategies from major home improvement retailers, including Amazon, Bricofer, Leroy Merlin, Bauhaus, and OBB. By tracking columns such as Product, Price, Original Price, Stock Status, and Rating, you can gain insights into your competitors' pricing strategies and stock availability in real-time.

100x faster

than manual data collection

DATASET

What DIY data does it find?

The dataset includes critical columns like id, Source, Product, Price, Original Price, Stock Status, Rating, Reviews, and Last Updated, providing a structured view of competitive dynamics in the home improvement sector. This normalized dataset allows for easy comparison and analysis of product offerings and pricing trends.

90%

faster than manual audits.

ANALYTICS

Understanding the DIY dataset

Our dashboard features 12 insightful widgets designed for comprehensive analysis, such as the Total Products Tracked metric, Market Share by Retailer pie chart, and the Average Price Over Time line graph. Additionally, you can explore the Product Category Distribution donut chart and the Top 10 Most Expensive Products bar chart to identify market trends and pricing strategies effectively.

20+

ANALYTICS AND REPORTING TOOLS INCLUDED

NOTIFICATIONS

When do we get DIY alerts?

Stay informed with our enabled alert rule that notifies you of significant changes in competitive pricing and promotions. This ensures that you never miss important updates in the home improvement market, allowing you to react swiftly to competitor actions.

95%

REDUCED MANUAL CHECKS

INTEGRATIONS

Where does DIY data go?

Our DIY Competitor Data Feed seamlessly integrates with multiple platforms, including API, BigQuery, Salesforce, and Webhooks. With these integrations, you can easily incorporate competitive insights into your existing workflows and data systems, enhancing your strategic decision-making process.

100+

SERVICES TO CONNECT

INITIAL DEPLOYMENT

Limited-scope pilot

Try it now

You can get started with free test data instantly!

Exact pilot scope and pricing depends on the geographic ranges and data breadth.

Most teams land around €3,000/month for these scoped deployments.

"Jsonify has saved us thousands of hours of manual data collection. The core AI data platform is powerful and versatile, automating nearly every process we need."

Cole Gottdank

Co-Founder, Helicone, YC W23

"Jsonify has saved us thousands of hours of manual data collection. The core AI data platform is powerful and versatile, automating nearly every process we need."

Cole Gottdank

Co-Founder, Helicone, YC W23

"Jsonify has saved us thousands of hours of manual data collection. The core AI data platform is powerful and versatile, automating nearly every process we need."

Cole Gottdank

Co-Founder, Helicone, YC W23

FAQ

Frequently asked questions

Everything you need to know about getting started with Jsonify.

You may also be interested in the specific legal FAQ, or more questions specifically about the Radar and Benchmark products.

Still got questions? Contact us and we'll be happy to help!

Everything you need to know about getting started with Jsonify.

You may also be interested in the specific legal FAQ, or more questions specifically about the Radar and Benchmark products.

Still got questions? Contact us and we'll be happy to help!

Everything you need to know about getting started with Jsonify.

You may also be interested in the specific legal FAQ, or more questions specifically about the Radar and Benchmark products.

Still got questions? Contact us and we'll be happy to help!

Is Jsonify just a web scraping tool?

No. Jsonify is a market intelligence platform that collects publicly available web data and then processes, normalizes, and analyzes it to produce structured insights. While Jsonify uses automated agents to access public webpages and documents, the core value of the platform lies in what happens after collection: extracting structured product and price data, matching it to real SKUs, tracking changes over time, and delivering analytics through dashboards, exports, and APIs. Jsonify does not simply retrieve raw webpages. It transforms publicly accessible information into actionable intelligence for business use, under customer-defined instructions and compliance controls.

What kind of data can Jsonify collect?

Jsonify collects publicly available product and market data from the web, such as product listings, prices, availability signals, menus, catalogs, and related commercial information. This includes data from retailers, ecommerce sites, marketplaces, venues, and other public sources relevant to market visibility and competitive analysis.

How does Jsonify turn raw web data into something usable?

After collecting data, Jsonify extracts structured information, normalizes inconsistent naming, and matches it to real products or SKUs. The platform then aggregates and analyzes this data over time, making it usable through dashboards, charts, exports, or APIs — rather than leaving you with raw pages or unstructured text.

What makes Jsonify different from basic scraping or monitoring tools?

Most tools either collect raw data or monitor individual pages. Jsonify goes further by operating at scale across many sources, handling messy real-world data, matching it to product catalogs, and delivering analytics that answer business questions like coverage, pricing, and competitive presence — not just “what changed on a page.”

What kinds of use cases does Jsonify support?

Jsonify is used for market visibility and competitive intelligence use cases such as tracking product presence, pricing, and availability across markets; monitoring launches and distribution gaps; benchmarking competitors; and understanding how products are represented across channels and geographies.

How do teams actually use the outputs?

Teams use Jsonify through interactive dashboards in Jsonify Studio, scheduled exports (CSV or Excel), or APIs that feed internal BI tools and workflows. This allows insights to be shared across trade marketing, sales, category management, ecommerce, and analytics teams.

How quickly can Jsonify be set up?

Jsonify does not rely on rigid templates or manual page configuration. Once target sources and products are defined, data collection and analysis can begin quickly, with initial results often available in days rather than months. Coverage and update frequency can then be expanded over time.

Is Jsonify just a web scraping tool?

What kind of data can Jsonify collect?

How does Jsonify turn raw web data into something usable?

What makes Jsonify different from basic scraping or monitoring tools?

What kinds of use cases does Jsonify support?

How do teams actually use the outputs?

How quickly can Jsonify be set up?

Is Jsonify just a web scraping tool?

What kind of data can Jsonify collect?

How does Jsonify turn raw web data into something usable?

What makes Jsonify different from basic scraping or monitoring tools?

What kinds of use cases does Jsonify support?

How do teams actually use the outputs?

How quickly can Jsonify be set up?

USECASES

Let’s turn the web into your structured advantage.

See how Jsonify turns public web and app data into structured, decision-ready insights.

Get started now

Let’s turn the web into your structured advantage.

See how Jsonify turns public web and app data into structured, decision-ready insights.

Get started now

Let’s turn the web into your structured advantage.

See how Jsonify turns public web and app data into structured, decision-ready insights.

Get started now

DIY Competitor Data Feed

What DIY sources do we read?

What DIY data does it find?

Understanding the DIY dataset

When do we get DIY alerts?

Where does DIY data go?

Limited-scope pilot

Frequently asked questions

Frequently asked questions

Frequently asked questions

Is Jsonify just a web scraping tool?

What kind of data can Jsonify collect?

How does Jsonify turn raw web data into something usable?

What makes Jsonify different from basic scraping or monitoring tools?

What kinds of use cases does Jsonify support?

How do teams actually use the outputs?

How quickly can Jsonify be set up?

Is Jsonify just a web scraping tool?

What kind of data can Jsonify collect?

How does Jsonify turn raw web data into something usable?

What makes Jsonify different from basic scraping or monitoring tools?

What kinds of use cases does Jsonify support?

How do teams actually use the outputs?

How quickly can Jsonify be set up?

Is Jsonify just a web scraping tool?

What kind of data can Jsonify collect?

How does Jsonify turn raw web data into something usable?

What makes Jsonify different from basic scraping or monitoring tools?

What kinds of use cases does Jsonify support?

How do teams actually use the outputs?

How quickly can Jsonify be set up?

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Let’s turn the web into your structured advantage.

Let’s turn the web into your structured advantage.

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