E-commerce
Track competitor marketing and consumer sentiment.
Gain actionable insights on competitor campaigns and consumer trends — automate data collection for strategic advantage
SOURCES
What competitor marketing sources do we read?
We monitor competitor product marketing campaigns, consumer sentiment, and promotional spending from leading retail e-commerce sites such as Amazon, eBay, Walmart, Shopify, and Target. These sources provide a comprehensive view of the competitive landscape, enabling you to track key metrics like product pricing, stock status, and consumer reviews. By aggregating data from 12 distinct sources, we ensure that you have access to the most relevant and up-to-date information on your competitors' marketing strategies.
100x faster
than manual data collection
DATASET
What competitor marketing data does it find?
Our structured dataset includes critical columns such as Product, Category, Price, Original Price, Stock Status, Rating, Reviews, and Last Updated. This normalized dataset allows for in-depth analysis of competitor activities and consumer trends, giving you the insights needed to make informed decisions. With detailed tracking of promotional spending and consumer sentiment, you can identify patterns that drive market performance.
90%
faster than manual audits.
ANALYTICS
Understanding the competitor marketing analysis dataset
The dashboard features a variety of analytical widgets designed to provide actionable insights into your competitors' marketing efforts. Key metrics include Total Competitor Campaigns Monitored, Total Promotional Spending This Month, and Consumer Sentiment Trend Over Time. Additional visualizations, such as the Market Share of Competitors by Promotional Spend pie chart and the Top 5 Competitor Products by Consumer Sentiment bar chart, help you quickly grasp the competitive landscape and identify opportunities.
20+
ANALYTICS AND REPORTING TOOLS INCLUDED
NOTIFICATIONS
When do we get competitor marketing alerts?
Stay informed with our enabled alert rules that notify you of significant changes in your monitored data. Whether it's a spike in promotional spending or shifts in consumer sentiment, you'll receive timely alerts to keep you ahead of the competition. With one active alert rule, you can ensure that you're always in the loop regarding critical developments in your market.
95%
REDUCED MANUAL CHECKS
INTEGRATIONS
Where does competitor marketing data go?
Our solution seamlessly integrates with powerful platforms like API, BigQuery, Salesforce, and Email, allowing you to streamline your data workflow. With these integrations, you can easily export insights and reports to your preferred tools, enhancing your marketing strategy and decision-making processes. This flexibility ensures that your team can access and utilize the data effectively across various applications.
100+
SERVICES TO CONNECT
INITIAL DEPLOYMENT
Limited-scope pilot
You can get started with free test data instantly!
Exact pilot scope and pricing depends on the geographic ranges and data breadth.
Most teams land around €3,000/month for these scoped deployments.
"Jsonify has saved us thousands of hours of manual data collection. The core AI data platform is powerful and versatile, automating nearly every process we need."
Cole Gottdank
Co-Founder, Helicone, YC W23
FAQ
Is Jsonify just a web scraping tool?
No. Jsonify is a market intelligence platform that collects publicly available web data and then processes, normalizes, and analyzes it to produce structured insights. While Jsonify uses automated agents to access public webpages and documents, the core value of the platform lies in what happens after collection: extracting structured product and price data, matching it to real SKUs, tracking changes over time, and delivering analytics through dashboards, exports, and APIs. Jsonify does not simply retrieve raw webpages. It transforms publicly accessible information into actionable intelligence for business use, under customer-defined instructions and compliance controls.
What kind of data can Jsonify collect?
Jsonify collects publicly available product and market data from the web, such as product listings, prices, availability signals, menus, catalogs, and related commercial information. This includes data from retailers, ecommerce sites, marketplaces, venues, and other public sources relevant to market visibility and competitive analysis.
How does Jsonify turn raw web data into something usable?
After collecting data, Jsonify extracts structured information, normalizes inconsistent naming, and matches it to real products or SKUs. The platform then aggregates and analyzes this data over time, making it usable through dashboards, charts, exports, or APIs — rather than leaving you with raw pages or unstructured text.
What makes Jsonify different from basic scraping or monitoring tools?
Most tools either collect raw data or monitor individual pages. Jsonify goes further by operating at scale across many sources, handling messy real-world data, matching it to product catalogs, and delivering analytics that answer business questions like coverage, pricing, and competitive presence — not just “what changed on a page.”
What kinds of use cases does Jsonify support?
Jsonify is used for market visibility and competitive intelligence use cases such as tracking product presence, pricing, and availability across markets; monitoring launches and distribution gaps; benchmarking competitors; and understanding how products are represented across channels and geographies.
How do teams actually use the outputs?
Teams use Jsonify through interactive dashboards in Jsonify Studio, scheduled exports (CSV or Excel), or APIs that feed internal BI tools and workflows. This allows insights to be shared across trade marketing, sales, category management, ecommerce, and analytics teams.
How quickly can Jsonify be set up?
Jsonify does not rely on rigid templates or manual page configuration. Once target sources and products are defined, data collection and analysis can begin quickly, with initial results often available in days rather than months. Coverage and update frequency can then be expanded over time.
USECASES
